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DIAMOND ASSURE: Sparking Transparency and Efficiency in the B2B Diamond Trade

DIAMOND ASSURE is a revolutionary new initiative from the world's largest diamond manufacturer, poised to create a new efficiency benchmark in the B2B segment of the industry. Backed by industry titans Mr. Mavjibhai Patel and Mr. Dinesh Lakhani, DIAMOND ASSURE leverages cutting-edge technology and a disintermediation approach to address key pain points for B2B diamond buyers.


Imagine a world where:

Sourcing loose diamonds is seamless and efficient: Forget the days of endless negotiations and middlemen while sourcing loose diamond parcels. Diamond Assure's user-friendly website and web application empower B2B customers to source diamonds directly, on their own terms.

Customization is king: Build your perfect parcel! Diamond Assure lets you create custom assortments based on your specific needs and preferences. No more settling for pre-selected batches that don't quite fit your requirements.

Transparency reigns supreme: Every diamond is certified by a third-party accredited lab, ensuring complete adherence to your standards and guaranteeing your satisfaction.

As good as keeping your own stock: Just in Time sourcing and on-demand availability of your customised assortments effectively mean that you don’t have to keep stock while still being able to quickly cater to any customer demand at your end - hence saving on the capital cost as well as doing away with the price fluctuation risk.

Convenience is key: The intuitive interface makes navigating the platform a breeze, saving you time and frustration.

Information is readily available: All the details you need, from order fulfilment procedures to certification processes and terms & conditions, are clearly laid out on the website for easy access.

Mr. Mavji Bhai Patel - Partner

A true titan of the diamond industry, Mr. Patel is the promoter of the world's largest diamond manufacturer. His visionary approach has propelled the industry forward, and his unwavering commitment to quality and innovation has made him an utmost respected figure across the globe. At Diamond Assure, he brings his forward-looking perspective and deep understanding of the market to guide the company's mission of revolutionizing B2B diamond sourcing.

Mr. Mavjibhai Patel receiving an award from the former President of India, Shri Pranab Mukherjee at an event.

Mr. Dinesh Lakhani - Partner

Mr. Dinesh Lakhani receiving an award from the Deputy Chief Minister of Maharashtra, Shri. Devendra Fadnavis at an event.

Mr. Lakhani is a force of nature in the Indian diamond manufacturing landscape. He has created new milestones for the industry, directly supporting thousands of global customers. His dedication to philanthropy and community development is as inspiring as his sharp business acumen. As a Director at Diamond Assure, Mr. Lakhani leverages his global sales network and forward-looking vision to ensure the platform reaches its full potential.

Mr. Manu Patni CFA, FRM - CEO

Leading the charge as CEO is Mr. Patni, a seasoned professional with a vast experience in global financial markets, strategy, and investments. He has a keen eye for spotting opportunities in tech-driven disintermediation start-ups and a passion for continuous learning, strategic thinking & execution.

Mr. Manu Patni receiving an award from the Hon. Shri Piyush Goyal, Minister of Commerce & Industry

Together, these three leaders form a formidable team, bringing together visionary leadership, industry expertise, and a deep understanding of the modern business landscape. Under their guidance, Diamond Assure is poised to rewrite the rules of the B2B diamond trade, creating a future where transparency, efficiency, and customer satisfaction reign supreme.